Female Entrepreneur of the Year (2012). Founder of one of the “100 Strongest Agencies in the United States.” Winner of multiple marketing awards from TAG, IABC, AMA and more. As a female entrepreneur, Lisa has worked with hundreds of scaling tech companies in the last decade. She has played a key role in providing companies with funding, acquisitions from global strategics and key exits. So what does it take to be the “go to” company in your field? Lisa shares an actionable recipe that you can scale with your organization.
Learn the story behind the story of how Jennifer’s efforts helped this media and tech company reinvent itself around the art and science of embedded distribution. Key takeaways include how to embed distribution strategy into your growth plan.
Our panelists know exactly what it’s like to take a company from $50 to over a $100 million in just a few years. In this session, these industry thought leaders are going to share lessons learned, industry secrets and marketing strategies with our audience transparently. This is a hands-on, intense session with a can’t-miss Q&A.
From Kirkland’s to Sprouts, Dave McMullen’s globally celebrated ad agency, redpepper, has carried the marketing message to the masses. In this provocative soundbite, Dave will share his insight on the collision of culture, experience and experimentation.
Dani has just made the move from Annapolis to Atlanta with Cardlytics, ranked #12 on the Inc. 500 in the Advertising & Marketing category and #88 over all. Cardlytics processes intelligence from more than 500 banks in the US & UK – which includes debit, credit, ACH, and billpay data. In this session, Dani will share how to balance knowledge, power and national team dynamics as you build a billion dollar company. Get a front row seat to the back story of the next billion dollar company.
These days, media is harder to reach than ever. All-star local, national and trade media combine forces at ILS to make sure you know how to get into tomorrow’s headlines today. Bring questions…or better yet, bring stories! During Q&A, you’ll have the change to pitch ONE story to the editor of your choice!
Nike. Cricket Wireless. Starbucks. AT&T. You name it, he’s made it happen — in a very literal, door-to-door kind of way. Globally renown supply chain and retail executive Irv Grossman will give attendees insight into what will work best in your organization and what will stall growth.
Learn from our panel of marketing technology movers and shakers about experiences, techniques and tactics to help you accelerate your sales funnel, again and again. From pipeline visibility to content marketing integration, it’s a race against time — and your competition — to create new markets. Through a no-holds-barred Q&A, learn from some of the race record holders how they get it done.
Some of you need a quick break — others can’t wait to dive in deeper. Choose your own experience by either taking the break you need or sitting at these select tables for actionable conversation:
Iterating to innovate. In this session, conventional wisdom hits the skids telling us that massive plans resulting in tip to tail completed projects is the only way to work. Instituting a lean start-up methodology, Geoff Wilson and his panel of experts will share how fast-paced startups and behemoth enterprises alike can utilize MVP projects to get out the door with speed and the essential component of user feedback. Find out from the pros how to get your idea to reality in short sprints and why Minimum Viable Product iteration is the most important step in the journey to your next market launch.
Mingle with many of Atlanta’s top marketers and media. Obtain the back story, the full story and some true stories you’ve never heard before. Get a jumpstart on your own headlines creating the region’s next billion dollar company.